Base creator Jesse Pollak admits his bet on social experiences for crypto adoption was wrong. He is now leaving his leadership role at Base App. This shows a new focus on how Web3 will grow beyond just social platforms.
Jesse Pollak, who created Base, recently admitted a key strategy was incorrect. He had believed that social experiences would lead more people to use crypto. However, this approach did not work as expected, especially compared to growth in areas like prediction markets and perpetual futures (perps), which are trading tools. Pollak is now stepping down from his leadership position at the Base App. This change highlights the ongoing challenge of finding the best ways to bring more users into the Web3 world, moving past initial assumptions about social media's role in adoption.
